Tasveer Basheer

Tasveer is an accomplished sports event professional who has spent over a decade shaping the United Arab Emirates football landscape. He has been actively involved in building strategic partnerships for UAE National Teams, commercial sales for FA Academy, marketing of Sharjah Football Club and being an important member of Local Organizing Committee of FIFA & AFC international tournaments.


  • Signing of maximum partnership agreements for UAE National Teams
  • Project Managed entire FIFA U-17 World Cup UAE 2017 within LOC
  • Oversight of all team training sessions during FIFA CWC 2017 & 2018 including Real Madrid, Gremio, Urawa Red Diamonds, River Plate etc.
  • Delivery of world class football fields for AFC Asian Cup UAE 2019
  • Improving standards of football club staff through tailor made educational programme
  • Delivered top service standards for major football clubs as a Head Team Liaison Officer
  • Strong network in the regional football industry


  • Project Management of Large-scale Football Tournaments
  • Football Marketing
  • Commercial Sales
  • Organization of Training Camps for Professional Football Teams
  • Venue Management Operations
  • Football Pitch Management